Leading Malaysian developer Hunza Properties Group has launched its latest masterpiece, Senze@PICC – The Fully Furnished Urbanite Home, marking a significant milestone in Penang’s real estate landscape. This freehold, fully furnished residential development, located in the heart of Bayan Lepas, is a key component of the ambitious Penang International Commercial City (PICC) integrated township.
The development comprises three distinct towers—Awe, Bliss, and Calm—each rising between 51 and 52 storeys. Strategically situated, Senze@PICC connects residents to major transportation hubs, including both Penang bridges, the upcoming Penang LRT station, and the Penang International Airport.
Senze@PICC offers a variety of thoughtfully designed layouts tailored to modern lifestyles. Starting from the compact 657-square-foot units ideal for young professionals, to spacious 1,561-square-foot family homes. Exclusive dual-key units (available in Tower B) ranging from 1,302 sq. ft. to 1,658 sq. ft., ideal for multi-generational living or investment purposes. Every unit is delivered fully furnished with premium modern appliances and integrated smart home systems, ensuring effortless urban living.
The development’s technological features reflect modern urban living requirements. Residents will benefit from keyless digital entry systems, smart parking with automatic number plate recognition, and touchless elevators. A dedicated mobile application facilitates property management and facility bookings.
Senze@PICC distinguishes itself with up to 70 resort-style facilities spread across multiple levels. The eighth floor houses extensive podium facilities including three swimming pools, multiple gymnasiums, and dedicated wellness spaces. Social spaces feature co-working areas, karaoke rooms, and a virtual golf simulator. The development’s crown jewel sits at the summit, with a viewing deck on the 52nd floor and an exclusive private lounge on level 51 providing breath-taking panoramic views.
Integration within the PICC master plan provides residents with seamless access to future amenities. Connected via sheltered link bridges, residents can easily reach the upcoming PICC shopping mall, Global Business Services (GBS) office tower, luxury hotel, and medical centre. Infrastructure upgrades, including a new flyover and road expansions, are set to improve accessibility and reduce traffic congestion.
The developer’s track record spans over 46 years, with award-winning projects including Alila2, Gurney Paragon Mall, and Infinity. This legacy is reflected in Senze@PICC’s meticulous design details, such as beamless living rooms for higher ceilings and the integration of lush green spaces throughout the development.
Project consultants have emphasized the development’s unique features. The master planner highlighted the towers’ distinctive vertical fins, which serve both aesthetic beauty and practical functionality, while the landscape architect detailed the biophilic design elements integrated throughout the common areas.
With construction scheduled to be completed in 2027, and the ground-breaking of the Penang LRT (including a station directly connected to PICC), Senze@PICC is poised to become an iconic landmark, attracting both local and international residents and travellers.
Potential buyers can now explore the largest show gallery on Penang Island—the PICC Sales Gallery in Bayan Lepas. Featuring 6 Fully Furnished Senze@PICC’s Show Units, the gallery offers a tangible glimpse into the development’s exceptional layouts and premium finishes.
Sales enquiries and viewing appointments can be made through the PICC Sales Gallery or by calling 04-6090688 or wa.link/5891sp. The gallery operates daily from 10 AM to 6 PM, providing comprehensive information about unit options, payment schemes, and development progress.
